Working together for over 14 years to design and produce recruitment material for this leading university to cut-through the noise in a very crowded market. This year's campaign raised awareness during the critical decision-making window, and ultimately helped increase applications.
To catch the attention of young students making their decisions about University it is important to target Year 12 and 13 when they first begin considering the next chapter in their lives. We’ve worked with Bath Spa University since 2003, developing their recruitment campaigns and annual prospectuses to promote the outstanding facilities and quality of teaching. With a partnership approach, we help ensure they adapt to new technologies, formats and different approaches. Each year creating a new package of materials that inspires prospective school students to take the next steps in joining the University.
Bath Spa University is a small place with a great culture. We helped give a sense of the community through compelling stories and commissioning illustrations from alumni – all adding to a rich editorial feel that's easy for students to digest.
“Working with Mytton Williams is a joy – they always go the extra mile for us and I know that I can rely on them to deliver, however challenging the brief and timescales. I enjoy and appreciate their collaborative approach and see them very much as an extension of our team. They understand the things that make us special and take care to deliver creative that is true to our brand, but also bring fresh ideas and thinking, which is hugely important in the ever changing Higher Education sector.”
Sarah Amphlett, Head of Brand Engagement
The UCAS stand gave a flavour of the University's creativity and great facilities while clear messaging told who the University is for
We've been working with Bath Spa University since 2006 on everything from resident handbooks to event identities
Collaborators: Photographers over the years have included Marcus Ginns and Fernando Manoso
