St Mary’s University
St Mary’s University
We have partnered with St Mary’s University in Twickenham, London, since 2006, crafting a contemporary identity that reflects its strong values and academic excellence. Over the years, we’ve designed a wide range of external and internal communications across digital platforms, print, and physical spaces. A key focus has been the annual recruitment campaigns, including the prospectus and promotional materials.
Recent projects include the ‘Love it? Share it.’ campaign, a refreshed website design, and recruitment campaigns that celebrate the campus community and its picturesque location near the River Thames. By featuring student and alumni stories, custom illustrations, and key facts, these campaigns bring the university’s vibrant culture to life while showcasing its role in shaping successful careers and futures.
Industry
Education
What we did
Strategy
Messaging
Brand Identity
Campaign
Print
Digital
Website
Website
We worked closely with the University's marketing team to redesign the website and develop a typographic and visual system that works across all screens. Key to this was ensuring flexibility for the wide range of content while helping highlight the students, places, facts, and figures to emphasise the University's benefits.
Illustrations
A key selling point of the university is its leafy campus and prime location by the River Thames, just a short train ride from central London. To highlight this, we commissioned an illustration by Neil Stevens, making the campaign distinctive and memorable in a crowded education market.
Collaborators
Photography by Marcus Ginns, Fernando Manoso, Sarah McKenna-Ayres; Illustration by Neil Stevens
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